Lemlist review
★ 4.0/5AI multichannel sales outreach platform
Lemlist is a multichannel cold-outreach and sales-engagement platform that combines a 650M+ B2B lead database, email/LinkedIn/SMS/WhatsApp/call sequencing, deliverability tooling (Lemwarm), and AI agents. It now ships an official MCP server and REST API so AI assistants can build campaigns, source leads, and pull analytics. Subscriptions cover the sending engine; lead data and enrichment are billed separately as pay-per-success credits.
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Best for multichannel cold outreach. Lemlist starts ~$39/mo on a per-seat plan (Multichannel) + flat plan (Email) + pay-per-success enrichment credits model. Two seats on the Multichannel plan billed annually run 2 x $87 = $174/mo (~$2,088/yr). Add a realistic enrichment load of 1,000 verified emails (5,000 credits) plus 200 phone numbers (4,000 credits) = 9,000 credits at $10 per 1,000 = ~$90 in credits that month, so a real working month is roughly $174 + $90 = ~$264/mo for two users.
Spec
The gotcha
The plan price only buys the sending/sequencing engine. Lead data and enrichment (verified emails at 5 credits, phone numbers at 20 credits, ~$10 per 1,000 credits) plus intent signals are billed separately as pay-per-success credits, and WhatsApp and extra senders are further add-ons, so the true monthly cost is well above the headline per-seat price.
Decode the real cost →Best for
- You run outbound sales and want email plus LinkedIn, calls, SMS and WhatsApp sequences in one tool, with a built-in lead database and AI agents, and you accept paying separately for verified emails and phone numbers.
source: lemlist.com/pricing →
Lemlist pricing tiers
Prices move. Cells flagged verify link to the live vendor page.
| tier | monthly | annual | included | unit |
|---|---|---|---|---|
| $39verify | $31 | Flat rate, unlimited users & email senders, 5,000 emails/mo, 650M+ lead database, AI copilot/agents, MCP, API, deliverability hub, CRM integrations | per month (flat, all users) | |
| Multichannel | $109verify | $87 | Per user; everything in Email plus unlimited emails & messages, 5 senders/user, LinkedIn + SMS automation, built-in call dialer, VoIP, task management (WhatsApp is an add-on) | per user per month |
| Enterprise | Customverify | n/a | Per user, 5-seat minimum; everything in Multichannel plus 5+ senders/user, custom roles, SSO/SAML, dedicated account manager, 1:1 onboarding, priority support | per user per month (custom quote) |
| Enrichment credits (add-on) | $10verify | n/a | 1,000 credits = ~200 verified emails (5 credits each) or ~50 phone numbers (20 credits each); pay-per-success, rechargeable | per 1,000 credits |
// pools and per-unit rates are volatile · cells flagged verify link to the live vendor page
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Questions
How much does Lemlist cost?
Lemlist starts from ~$39/mo. Two seats on the Multichannel plan billed annually run 2 x $87 = $174/mo (~$2,088/yr). Add a realistic enrichment load of 1,000 verified emails (5,000 credits) plus 200 phone numbers (4,000 credits) = 9,000 credits at $10 per 1,000 = ~$90 in credits that month, so a real working month is roughly $174 + $90 = ~$264/mo for two users.
Can you self-host Lemlist?
No, Lemlist is cloud-only.
Does Lemlist support MCP?
Lemlist supports MCP as Server, so it works with assistants like Claude and ChatGPT.
What's the catch with Lemlist's pricing?
The plan price only buys the sending/sequencing engine. Lead data and enrichment (verified emails at 5 credits, phone numbers at 20 credits, ~$10 per 1,000 credits) plus intent signals are billed separately as pay-per-success credits, and WhatsApp and extra senders are further add-ons, so the true monthly cost is well above the headline per-seat price.