Best AI sales agents (2026)

Relevance AI$29/mo

Since late 2025 the bill has two meters: Actions (platform work, included) and Vendor Credits (the LLM cost, pass-through on top). The headline price is half the story. Full Relevance AI pricing →

Lindy$49.99/mo

Credit burn is wildly uneven: one voice call (~265 credits/min) can eat a chunk of the month. Credits do not roll over, and agents pause at zero. Full Lindy pricing →

Artisan (Ava AI BDR)$250/mo (annual)

It is metered, not "unlimited": the headline $250/$600 prices buy a fixed monthly credit pool, and a normal full-funnel campaign burns ~22 credits per prospect, so a plan that sounds like a flat fee actually caps you at a few hundred to ~1,400 worked prospects/month before enrollments pause. Heavy phone enrichment or ultra-personalization drains credits much faster. Headline prices are also annual-billed, and the human power dialer is a separate $67/seat/mo add-on. Full Artisan (Ava AI BDR) pricing →

11x$3,750/mo (Alice, billed annually)

Pricing is annual-commitment only with no free tier or trial, and the public "$3,750/mo" Growth number is what's quoted on the site, but third-party procurement data (Vendr, G2) shows real contract values clustering around $40,000 to $65,000/yr and effective monthly cost of $5,000+, with reportedly inflexible contracts and limited opt-out even when flexibility was promised in the sales process. You are locked in for the year regardless of results, so budget for the real all-in figure plus onboarding, not the headline rate, and confirm cancellation and auto-renewal terms in writing before signing. Full 11x pricing →

Vapi$0.05/min (platform fee; +model & telephony pass-through)

The advertised "$0.05/min" is just Vapi's orchestration fee, not your bill. STT, LLM, and TTS provider costs plus telephony are passed through on top, so real per-minute cost is typically 3x-6x higher (often $0.15-$0.33/min). HIPAA ($2,000/mo) and zero-data-retention ($1,000/mo) are expensive paid add-ons, and SOC 2/SSO/RBAC require the annual Scale contract. Full Vapi pricing →

Retell AI$0.07/min (usage-based; realistic all-in $0.13–$0.31/min)

The advertised $0.07/min is not your real cost. It is only the voice-infrastructure layer; you still pay separately for the LLM, the TTS voice engine and telephony, so realistic all-in pricing is $0.13 to $0.31/min, roughly 2 to 4x the headline number. Premium voices (ElevenLabs) and frontier LLMs (Claude) sit at the top of that range, and features like knowledge base (+$0.005/min), PII removal (+$0.01/min) and AI QA (+$0.10/min) stack on top of every minute. Full Retell AI pricing →

Bland AIFree, then $299/mo + $0.12/min

The headline '$0.09/min' you still see quoted around the web is outdated. 2026 self-serve plans run $0.11 to $0.14/min, and the paid tiers add a $299 to $499/mo platform fee on top of usage, with the cheap $0.09 rate now reserved for custom Enterprise volume contracts. The real per-minute cost also climbs with add-ons: human transfers ($0.03 to $0.05/min on Bland numbers), a $0.015 minimum charge on every call attempt including failed calls, SMS at $0.02/message, and web-widget messages at $0.01 each. Full Bland AI pricing →

Copy.ai$29/mo (Chat, monthly) or $24/mo billed annually ($288/yr)

The big price cliff: the affordable $29/mo "Chat" plan is just chat with unlimited words, it does NOT include Workflows or Agents, which are the entire reason to use Copy.ai as a GTM platform. Those start at the $1,000/mo Growth tier, so the marketed go-to-market AI platform realistically costs $12,000/yr minimum, not $29/mo. Beware outdated comparison articles still quoting a $49 "Pro" or $249 "Team" workflow tier; that self-serve middle ground is gone from the current live prices page. Full Copy.ai pricing →

Customers.ai$600/month (Starter, 3,000 visitor resolutions)

Pricing is opaque and moving: the live site no longer lists flat tier prices, instead using a Klaviyo-profile-based calculator and contact-sales for purchasing, so the $600/$900/$1,500 tiers come from third-party reviews and may differ from your quote. It is heavily Shopify and Klaviyo centric, with only legacy support for other ESPs, so it is far less useful outside e-commerce. The 4x ROI guaranteed claim is marketing, not a contractual refund, so read the fine print before banking on it. Full Customers.ai pricing →

Instantly$47/mo (Growth Outreach, billed monthly)

The headline low price is misleading two ways: the cheapest $37.60/mo figure is annual-billed Growth, capped at just 5,000 emails and 1,000 contacts; and lead data and AI agent usage run on a SEPARATE credit-based subscription on top of the Outreach plan, so the AI SDR and lead finder are not included in the email-sending price. There is no permanent free tier, only a 14-day trial. Full Instantly pricing →

Apollo.io$0 (Free) / $49 per seat/mo billed annually

The sticker price is misleading. Apollo is credit-metered: every contact/mobile reveal and export consumes credits that expire monthly (no rollover), and once you run out you pay ~$0.20/credit overages in 250-credit minimum chunks, so the bill scales with usage, not just seats. The Organization tier (where API access and the international dialer live) also forces a 3-seat minimum (~$4,284/yr). The deep features like phone reveals cost roughly 8x more credits than emails, so heavy dialing burns through allotments fast. Full Apollo.io pricing →

Smartlead$39/month (Base, monthly)

"Unlimited" refers to email accounts and contacts, not sending: every tier still caps monthly email sends (6k on Base up to 500k on Prime) and verified prospect credits. Whitelabel is a paid $29/mo add-on per workspace from Pro up, not included, and dedicated SmartServers run $39/server/mo. The $39 Base plan is too small for real outreach, so the true entry for production sending is closer to $174/mo. Full Smartlead pricing →

Chatbase$32/month (Hobby, monthly billing)

Billing is message-credit metered, not flat: a single conversation can consume multiple credits (premium models burn up to 5 each), and once you exhaust the monthly allotment you auto-recharge at $40 per 1,000 credits, so cost scales with traffic rather than seats. Voice, telephony, API access and outbound campaigns are gated behind the $120/mo Standard tier, and removing Chatbase branding is a separate $1,188/year add-on. Free-tier agents are deleted after a period of inactivity, so the $0 plan is for testing, not running anything live. Full Chatbase pricing →

Tidio Lyro$32.50/mo (Lyro AI add-on, 50 conversations/mo on annual billing)

"Conversations" is the billing unit and it is easy to misread. The Free and Starter plans only include a one-time, lifetime allotment of 50 Lyro AI conversations, not 50 per month, so the AI stops once it is used up unless you upgrade to Growth+ or buy the Lyro add-on. Lyro Connect (attaching Lyro to Zendesk, Intercom, or Salesforce) and the strongest action and MCP capabilities are gated to the higher Plus tier, which starts at $749/mo. Full Tidio Lyro pricing →

Synthflow$0.00/mo base (Pay As You Go); pay per min

The advertised per-minute rate ($0.09 voice engine) is NOT your real cost, because LLM and telephony minutes stack on top, so budget $0.15 to $0.24/min all-in. Optional add-ons like Performance Routing and Global Low Latency Edge each add $0.04/min, quietly pushing the rate higher. White-label is a $2,000/month standalone add-on (only included inside Enterprise), and in-house native telephony is Enterprise-only. Full Synthflow pricing →

Manychat$14/mo (Essential)

The cheap headline no longer buys much. On March 2, 2026 Manychat moved to a four-plan model (Free, Essential, Pro, Business), and the Free tier dropped from 1,000 contacts to just 25, so anyone serious is pushed onto a paid plan fast. Cost then scales automatically with active contacts via per-contact overage, and AI is a paid add-on (about $29/mo) only on Pro and Business, not included in any base plan. Full Manychat pricing →

Lightfield$89/user/month (Startup, billed monthly)

The cheapest plan that actually includes the headline outbound-agent features (target account lists, automated sequences, third-party enrichment, warm intros) is the Growth tier at $2,000+/workspace/month billed annually. The Startup and Pro per-seat plans are mostly inbound capture and enrichment and exclude those sequencing and prospecting capabilities, and both Pro and Growth are annual-only. Record caps (30k on Startup, 100k on Pro) and workflow-event limits also gate how far each tier scales before you are pushed up. Full Lightfield pricing →

Avoca AICustom

Zero pricing transparency plus a hard audience gate. There is no public price, no free trial, and no self-serve sandbox, so you must go through enterprise sales just to see numbers and can't model TCO before committing. It's also gated to roughly $3M+ revenue operators with 2+ CSRs on ServiceTitan or Housecall Pro, so solo operators, sub-$1M shops, and teams on Workiz or FieldEdge are effectively out of scope. Full Avoca AI pricing →

Actively AICustom

No public pricing and no self-serve, it is fully sales-led and enterprise-priced, so SMBs and individuals are effectively out of scope. Value depends heavily on data quality: it ingests Salesforce, Gong, and other signals into a private custom model, so messy CRM data and a multi-week onboarding and learning curve are real costs. It is an account-prioritization and reasoning layer for existing GTM teams, not a standalone CRM or dialer. Full Actively AI pricing →

RoxFree (Starter); paid Core $50/mo

The public Starter and Core self-serve pricing is the small end of the product; Rox is fundamentally an enterprise, sales-led platform where the real deployment is the quote-only Enterprise tier. The Agent Actions usage model means costs are variable and unused actions expire monthly with no rollover, so spend is hard to predict and a single multi-step task can burn many actions. Full value (warehouse-native data, unlimited agents) only unlocks on the custom enterprise contract. Full Rox pricing →